Saturday, 2 January 2010

About?com

Found this great opener stressing the importance of having a strong portfolio as a graphic designer - 

'When trying to break into the field of graphic design, having a solid portfolio is crucial. 
If you are job-hunting, your portfolio is what employers will be looking at to decide whether or not to give you an interview. 
If you are starting a freelance business, potential clients will be comparing portfolios to choose a designer for a project.'


There are several choices for what type of portfolio to build already available, and each one has its pros and cons. If I'm considering a website, its easy to access, provides an interactive hub of my work, and can be sent out as a link quite easily. 

However, it is rather time consuming, can run the risk of looking run-of-the-mill, need to know the tech skills to set one up and depending on how I do it, can cost a bomb concerning domain names, etc.
PDF's are standard as we all know now, handy for reviewing work, with additional space for notes, and in some case indications of how to read a presentation board and so on.
They are also incredibly easy to email, print, produce, and read through, with the handy 'Book' style format they have. 
I would not say that the traditional portfolio is anything to be ashamed of, or something that is unnecessary, as its always good to view something in its true context and its entirety, rather than a flat, digital representation of it. Just that its much easier to send off to clients, employers and agencies.




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